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THE NEW PATRIZIA PEPE FW 20-21 COLLECTION AGAINST THE ECLECTIC AND VIBRANT BACKDROP OF LONDON

Patrizia Pepe presents the new FW 20-21 collection, recreating London’s electric and vibrant atmospheres, illustrated for the occasion by seven settings representing seven wardrobes designed for a conscious, sensual woman who inhabits the city with a dynamic and irreverent spirit.

Within the Brera Site in Milan, the new Patrizia Pepe looks come to life in an immersive and interactive journey that reflects the brand’s style through different rhythms and iconic scenarios in a continuous transition between daywear and eveningwear.

7 districts. 7 creative settings. 7 inspirations for 7 seasonal releases featuring contemporary silhouettes, fine fabrics and hypermodern prints.

London Tribe and neon lights, dragon tattoos and rock details. Soft Indus’ and the balance between urban design and a natural attitude. Emo Cottage and the softness of velvet combined with floral explosions. China Girl and the captivating mix of futurism, Eighties touches and video games. Virtual Piccadilly and the unexpected connection between analogue and digital. Crystal Palace and the luxurious touch of mirrored, crystallized surfaces. Tate Modern Garden and projections of artistic, but artificial flowers in a surreal night-time limbo.

Within this variety of original evocations and contexts, on the border between imagination and reality, the clothes and accessories in the new Patrizia Pepe collection take centre stage, ranging from oriental influences to dandy-style sartorial elegance.

The new outfits in typically British check fabrics alternate with the essential cut of coats and suits in pure and natural monochrome. Flower prints with a pictorial style bloom on oversized outerwear and super-stretch dresses. Spicy colours, subtle transparencies and glittering sequin embroidery enhance femininity with a bold and seductive look.

The iconic Fly bag is adorned with exotic leathers, graphic patterns and feisty tone-on-tone applied studs with a magnetic tint, while urban bikers with combat soles, decorated pumps and cuissardes with torchon details and Fly metal elements play with different materials and decorations to lend the season a further touch of glamour.

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